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The World Economic Forum (WEF) Annual Meeting, commonly known as the "Davos Conference," gathers leaders from politics and business in the Swiss Alps to discuss the challenges facing the world. The theme for 2026 was "A Spirit of Dialogue." As global cooperation wavers, advanced technologies like AI increasingly shape people's lives, and nations grow or decline in prosperity, the importance of mutual understanding is becoming more pronounced. Each year, NEC President and CEO Takayuki Morita attends Davos, engaging in various dialogues related to the future of both NEC and Japan.
"Mr. Morita, your company plays a significant role in Japan's technological advancement, but how do you view the current situation?" On January 20, the Chief Foreign Affairs Commentator for the Financial Times presented this question at a packed WEF panel discussion titled "Japan's Turn." During the session, Morita explained that, "Japan has its own technologies to offer to other nations—satellites, submarine cables, and domestically developed AI. Contributing these to the world is how we can play a part in building a peaceful global environment." He highlighted NEC's areas of expertise while emphasizing Japan's potential role on the global stage.
From being called a "Bubble Economy" to the "Lost Decades" of decline, Japan has undergone significant shifts. At Davos, where the world's eyes turned towards it once more, there was a sense in the air that Japan is poised to contribute again. Panelists such as Japan's Finance Minister Satsuki Katayama and former Australian Prime Minister, The Hon. Dr Kevin Rudd, shared insights rooted in their backgrounds, enriching the dialogue. After the session, Morita reflected, "I felt that Japan is truly expected to take a step forward. It was a meaningful discussion."
In the early hours of the following morning, Morita appeared at Bloomberg's outdoor studio within the WEF conference center. Despite the biting cold, the host journalist energetically led a wide ranging discussion, from global trends to Japan's economic outlook and NEC's future business prospects, their breath visible in the cold air.
The conversation shifted to Japan's newly outlined "17 Strategic Sectors," key areas for economic security and growth. NEC, recognized as a global leader in AI, cybersecurity, and holding the world's top three market share in submarine cables, figures prominently in this initiative. Morita expressed his support, saying, "For the first time, key investment areas that Japan should strategically reinforce have been clearly defined. I strongly support and welcome this." His words were not just for the television audience but also aimed at global business leaders, reinforcing not just NEC's vision but Japan's potential.
Morita also engaged in business meetings with global leaders, contributed an article to the WEF's official blog, and actively expanded his reach at Davos. When asked about his motivations, he said, "At Davos, I make sure to communicate Japan's role in every setting. I believe the act of raising awareness about Japan and fostering dialogue is crucial."
Spreading awareness fosters understanding and encourages dialogue, something that Morita actively practices, not just at Davos but in his daily work. He engages in ongoing conversations with a diverse range of individuals, including employees, executives, investors, customers, and partners. He avoids one-sided communication, carefully attending to the attributes and interests of his audience.
Before the Davos conference, a "Town Hall Meeting" was held with employees from Avaloq, a Swiss-based NEC Group company. After the event, Morita reflected while gazing out a window: "It is essential for each member of the NEC Group to be aware of the unique value we provide."
The NEC Group has a defined Purpose, "To promote a more sustainable world where everyone has the chance to reach their full potential." Morita is at the forefront of putting this into action, striving to communicate NEC's identity to all stakeholders, gain their understanding, and foster their support as a means of progress."
The theme of this year's WEF Annual Meeting, "A Spirit of Dialogue," reflects the belief that communication fosters understanding and progress. This principle extends well beyond Davos, and Morita and the NEC Group remain committed to championing open, purpose-driven dialogue in the years ahead.