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Various types of advertisements are distributed via the network and then displayed on screen and on in-lobby display panels. This solution perfectly answers specific sponsor needs and maximizes advertising profits by targeting timely placement of ads suited to the area, theater, or program.
By distributing ads via the network to specific audiences at specific places and times, cutting-edge, flexible and timely advertising strategy can maximize revenue.
Viewed on a large screen in a dark room, screen advertising has a great impact on audiences, creating a high rate of audience recall for the message. In addition to focusing audience attention on-screen, targeted advertising strategy based on cinema genre, time, and area can maximize advertising effectiveness.
Many kinds of advertising content can be exhibited on in-lobby display panels, communicating ad messages directly to visitors. Furthermore, market reports will be implemented to collect data on viewer demographics, including age, gender, and duration of viewing.
