This is the top of the page.

Jump to main content.

Site menu starts here.

Skip site menu.

End of site menu.

Displaying present location in the site.

Main content starts here.

Lifestyle evolution with NEC Femtocell

A "Lifestyle Passport"

NEC envisions Femtocell offering people the freedom to travel around a real and virtual world, using the services that add convenience and fun to their lives.
NEC calls the service that makes this possible a "Lifestyle Passport."

Femtocell services [2]

Advanced Shopping-guidance Services

The advertisement is distributed through a push-type recommendation service platform via Femtocell. Contents are based on the customer's "Life Log" information, which is stored in the mobile operator's data centre.
Utilizing this service, the souvenir shop is able to efficiently and effectively target advertising to customers.

1.A breakthrough in Femtocell

NEC's Femtocell services is "Energizing your lifestyle"

2.Femtocell service

Personalized public information service

Advanced shopping-guidance services

Converged multimedia services for the digital home

Femtocell as a home security enabler

Convenient, effective "smart delivery"

3.Reliable NEC's Femtocell

NEC's Femtocell is able to provide the "Lifestyle Passport" to each end-user

Mr. Miyakawa, CTO of SOFTBANK MOBILE Corp. talks about Femtocell and NEC

Q1: What is the concept of Femtocells?

Q2:What kinds of potential do Femtocells have in terms of service?

Q3:What is the current state Softbank Mobile's Femtocell operations?

Q4:How is NEC contributing to Softbank Mobile's Femtocellservices?

Get Windows Media Player

Top of this page